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Who
Are We and
Why Are Our Massages So Inexpensive?
Okay
folks...here's the scoop. The Rub Club is
located inside PSS
Injury & Wellness Center, the office of Dr. Edward
Schneider, DC in East Atlanta/Grant Park, Georgia ... also
known as "East Atlanta's Chiropractor" (see
contact us
page for map). PSS Injury Center is a chiropractic
and physiotherapy practice.
Our physiotherapy
staff already includes excellent neuromuscular massage therapists
that assist us with our patient care. Our
therapists are individually screened by our strict physician
standards, and have proven to be excellent with our patients
with pain or injury. We trust in our massage therapist's
ability to handle our complex injury cases.
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Our
Original Problem:
As chiropractic office, one of our biggest
monthly expenses was advertising.. We previously advertised
in expensive magazines and newspapers, on television and
in the yellowpages. After reviewing our patient
lists, we found that the MOST of our new patients came from
referrals from other patients!
Why were
we wasting so much money on expensive ads?
Our existing patients loved our chiropractic and massage
therapy services, and often referred their friends who have
been hurt in an auto accidents, slip-and-falls, injured
playing sports, injured at work. . . or those that just
wanted chiropractic care and/or massage therapy.
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Our
Solution:
Because
most of our new patients came from referrals, we decided that
we needed a way to increase the number of people that enter
the door everyday. Since we already had the
extra space, the massage tables, plenty of clean linens and
an unbelievably trained massage therapy staff, we decided
to start an inexpensive massage therapy membership program!
See
pricing details by clicking here. We decided
to practically "give" the massage therapy services
away in order to create more foot traffic through our doors
each month. More traffic = more referrals.
Rest assured......We do not
try to "sell" our chiropractic services to our Rub
Club members. You are paying for an enjoyable
and relaxing massage, and that's what you get.... nothing
else. We have no salespeople, and there
is no pressure. We just ask that you keep our
injury care services in mind if you or your friends &
family ever get injured.
As
a result of this, our Rub Club members eventually refer someone
that they know who has been injured in an accident to our
chiropractors and/or medical doctors at PSS
Injury & Wellness Center. Many of our members
inquire about additional care for themselves.
By allowing the public to get massage therapy services for
such an inexpensive rate....... we
have increased our health care profitability and dramatically
decreased our advertising expenses! |
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The
Bottom Line:
- We already have a great massage
therapy staff, plenty of extra space and massage supplies
at our location in East Atlanta / Grant Park, GA.
- We decided to "give"
the massage therapy services away at an amount slightly
above our cost.
- In turn, we generate a lot of
extra happy customers through our doors each month.
- We build a great personal relationship
with the Rub Club member.
- Rub Club members refer their
injured friends and family to our physicians for quality
care.
- Everyone wins! The Rub Club reduces our
advertising budget, and YOU GET GREAT, INEXPENSIVE MASSAGES
EVERY MONTH!
RUB
CLUB PROFESSIONAL MASSAGE THERAPY CENTERS OF ATLANTA GEORGIA
East
Atlanta: 749 Moreland Ave #C-106, Atlanta GA 30316
Tel: 404-627-2282
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